Road Transport Authority (RTA) Breast Cancer Awareness Session
Brief: RTA wanted to host a breast cancer awareness program in their HQ and engage the female employees via activities and productive sessions.
Response: Tribe organized fun educational sessions to engage the audience- example a flipbook photo booth with themed props, oral stands in the shape of the event logo, customized pink lounge furniture, catering with special themed desserts, HOPE activity which required the employees to sign messages in butterfly-shaped paper and leave it on a thread mural shaped structure produced by Tribe and customized giveaways which were given out to the employees with a message to “plant hope” as a step towards spreading the awareness. RTA doctor Sessions were also conducted in the auditorium where Tribe had assisted RTA with branding and décor.